🔗 URL Importance & Structure

📌 In simple words, URL is the first impression of a web page in the eyes of Search Engines.

💡 Remember,
The URL of a webpage must be clear enough to represent the Macro Context discussed on the webpage. 🌐📄

📚 Koray’s Framework & Semantic SEO

In Koray’s Framework of Semantic SEO, we're extra conscious about URL Structure because it’s one of the most important Information Retrieval Zones 📥 on a web page— 🔍 from where Search Engines get information about the content and contexts on the page.

✅ This is why, in our final Processed Topical Map, we provide the URL structure of each Node of the topical map. 🗺️🔗

🚫 Star Ratings - Best Practices

🚫 STOP displaying star ratings as images on your landing pages. ⭐🖼️

✅ Instead, manually create HTML code (💡 You can ask AI to create it) or use a WordPress plugin. ⚙️💡

🤔 Why?

• ✅ Crawlers can easily understand the rating when you include HTML code for it.
• 🧠 Although crawlers can understand images and their context, why not utilize the more straightforward approach by adding the HTML version?
• 🎯 This helps you win rich search results (though you'll also need to add schema markup for that). 🏆📈